The Loan Atlas

Master The Perfect Loan Process and Grow Your Business

Unlock the Perfect Loan Process Used by Top Mortgage Professionals to Thrive in Every Market

Success starts with a great loan process. Take your business to the next level with The Perfect Loan Process webinar.

Create a system that wows your clients and referral partners, making them want to tell their friends and family about you. Learn how to forge lasting connections, ensure repeat business, and always deliver on your promises.

Master The Perfect Loan Process and Grow Your Business

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Innovative Strategies to Wow Clients

Encourage your clients to share their positive experiences with others by learning how to make every client interaction memorable.

Proactive Communication Mastery

Build trust and reliability by anticipating and addressing client needs before they arise.

Team Synergy and Efficiency

Boost efficiency and productivity by following a proven process to improve teamwork.

Building Deep, Lasting Relationships

Secure a future of repeat business and referrals by cultivating stronger, more meaningful connections with clients and referral partners.

Boosting Business Impact

Solidify your reputation in the mortgage industry by understanding how refining your loan process can lead to improved client satisfaction, increased referrals, and a stronger market presence.

Navigating Client Relationships

Ensure clients feel informed, valued, and well-directed at every step by developing effective methods to manage client expectations.

about the speakers

about the speakers

Tim Braheem

Tim Braheem is a distinguished name in the mortgage industry with over 25 years of vast experience as an originator, teacher, and coach. As the co-founder of the Loan Atlas and Performance Experts Coaching and with a remarkable record of originating $1.4 billion in loans, Tim is a powerhouse of knowledge and mentorship. As an originator, he was consistently celebrated as one of the top 50 loan officers in the U.S.

Tim's deep-seated passion for education led him to create Performance Experts Coaching, the exclusive Leadership360 program, and is the voice behind "The 360 Experience" podcast, where he offers a wealth of insights into business and personal development. Tim's pioneering contributions, including establishing LoanToolbox, have cemented his status as a revered educator and an influential figure in the mortgage industry.

Chris Ledlie

Chris Ledlie, a respected figure with over 20 years in the mortgage industry, serves as a Faculty Mentor at the Loan Atlas. Chris's expertise is unparalleled, with an impressive $3.6 billion team production in 2020 and a total career production of approximately $13.7 billion. As the co-creator and Division President of NEO Home Loans, he has redefined the mortgage process, centering it around client-focused and strategic approaches.

Chris’s leadership has been instrumental in helping over 34,184 families achieve their financial goals. His philosophy revolves around empowering others — he measures his success by the success of those he assists. Chris’s extensive experience in loan origination and leadership, coupled with his commitment to mentoring, renders him an invaluable asset to the Loan Atlas team.